Sid Juachon
Digital Media Specialist
At first glance, we all thought that he’s just an introvert 25-year-old Digital and engagement lead for Passion Point but his achievements exceeded our expectations. He started as a management trainee under Dentsu Aegis Network. After 3 months of training and a final revalida presentation, he landed a job as a client service executive in one of its brands– Vizeum Philippines. Handling small several accounts including (Merck, Menarini, Air Asia, TATA Motors, Zesto, Kettle Korn, HBC), he had a glimpse of the industry. After a year, he made his way in Starcom Mediavest Group, handling bigger accounts such as United Laboratories, Inc. (Unilab), Nutri Asia and Metrobank Group doing strategic planning, executing above the line and digital media. And in just 3 years, he landed as an IMC Planner in DDB Group Philippines for a wider range of clientele such as PLDT, SM Supermalls, Isuzu, Cignal TV, Smart Padala, PayMaya, Lendr, Freenet, and Max’s restaurant doing strategic planning, media and digital. That same year he was awarded as “Rookie of the year”. But for Sid, work can be life but he believes, there’s so much more outside work. So you’ll find him playing frisbee disk, or bowling (He’s a rookie player lol) or slaying at his PS4 and Nintendo switch, sometimes.
